5 Things I Learned Launching A Podcast
I have a problem. It’s a mixture of shiny object syndrome and unrelenting creativity. I refer to it as shiny creativity syndrome. Basically, this issue manifests itself like such: I have a lot of freaking ideas and I want to make them all become freaking reality. Because they’re ALL FREAKING AWESOME. Well, in my head they are! It’s a gift and a curse. It stresses my wife the crap out and keeps me up at night because my brain won’t shut off. No lie, I’ll be up at 1 AM picking out color schemes and bar stools for the restaurant I’m going to build from the ground up and franchise all over the country. I’m a mess. But I’ve realized, in my ripe old age of 24, that I have GOT to slow my roll a bit. In order to accomplish something/anything, I have to focus in and give due attention to one project at a time. I allow myself to dream still, and I write ALL of my ideas down – even the really sucky ones. Who knows, ya know? Anyway, I recently committed to one thing – I chose something off my list to pursue. I started a podcast.
Here’s the thing…
Had I ever podcasted before? No.
Had I ever built a website before? No.
Had I ever created an aggregate device in my computer in order to record someone long distance through a third-party software? Uh, no.
What I’m getting at is I was/am a complete and total beginner. So, for your edification, here’s a few things I learned doing something I’d never done.
- Launching something takes more time and money than you think it will.
For some of you this seems like a no-brainer. For you other wide-eyed, go-get-em dreamers like me out there, heed this. I once heard a quote: “It will take 3 times longer and cost 3 times as much.”
My response to that quote pre-launch: “Pssh! Whatever. These people just suck and budgeting and time management.”
My response to that quote post-launch: “#accurate”
For real though, don’t be a dummy like me and think you’re gonna work one day a week starting off and come in way under budget when it’s all said and done. (I’m not joking. I thought that.) Give yourself plenty of financial wiggle room and clear your schedule a little more than you think you should.
- The process is a never-ending process.
There is a process I learned a while back that has become very real: evaluate, improve, implement. I have learned that this is a never-ending process. Even after the launch, We The Heroes is continuing to evolve. I have found that I can’t view it as a rigid concept, but rather an incomplete, moldable one. The more I listen to the podcast and the more interviews I conduct, the more holes I see in my outline. The more I dive into social media and interact online, the more holes I see in my social media strategy. I have accepted the reality that I don’t have it all figured out (fun fact: neither does anybody else!) Because of this truth, it’s important to be fluid and moldable.
Here’s the great part about that: this means that you don’t have to have every single piece of the puzzle before you launch. I’m not saying to be irresponsible, but it’s kind of like the iPhone. With each new iPhone release, we get more features and better stuff. Apple, however, didn’t wait until they had the iPhone X figured out before they came out with the iPhone 1 (Was that what it was called? No clue.) Heck, they don’t even wait until they have the newest phone figured out before they launch it! Ever heard of updates? They get it as good as they can, with the knowledge that they have, and then they go for it. Fixing issues and adapting along the way. It’s seemed to work pretty well for them. Just sayin.
- Quit complaining.
I have learned that when stress hits, you can’t dwell on the negative. Yes, you have to think about what’s causing the stress in order to fix it, but there is a mental shift that can take place where you can think about the stressful situation from a positive standpoint. It’s been said that complaining is stating a problem without giving a solution, and I have found myself doing that in my mind! I’ll state the problem over and over again with no solution and just get more and more depressed. Because all I’m doing is dwelling on the problem – complaining! I have learned that if I can focus on the solution verses the problem, I’m in a much more mentally healthy place. When you dwell on the problem, you feel sorry for yourself. When you pursue the solution, you make headway.
- Evaluation and comparison are two totally different things.
In episode 002 of We The Heroes Podcast, Stephen Johnson talks about how he struggles with comparison. Comparing his work, accomplishments, and career to that of others in the same or similar fields. He makes the statement: “Comparison is the thief of joy.” So. Freaking. True.
Here is the reality, I am a beginner. I don’t know a lot about what I’m doing, just that I’m doing it. I’m learning as I go, studying when I can, practicing my craft and gaining experience. The people who are lightyears ahead of me are NOT beginners. So, how would it ever be fair for me to compare my work and current situations to that of professionals who have been crushing it for years? It would be like comparing my cooking to Bobby Flay. He obviously would take home the win. He’s been doing it on a professional level for years! Now, how could you fairly compare my novice cooking to his? You can’t. They aren’t even in the same playing field. Likewise, you can’t compare your beginning to someone else’s middle. It just doesn’t work. It’s not fair to you, and it’s not the right way to be looking at your work!
If you listen further into Stephen’s episode, he talks about how the best way that he has been able to battle comparison is to view other’s work as inspiration. Make a mental shift. No more comparison. Only inspiration to work harder and dig deeper – to be the best you can be. All of that to say this, you must evaluate in order to improve (see point #2), however, you don’t have to compare to improve. Comparison leads to discouragement; evaluation leads to improvement. There’s a difference.
- Celebrate EVERY win.
It’s kind of like that movie Horton Hears a Who. The quote is “A person is a person, no matter how small.” The same goes for victories. A victory is a victory, no matter how small. Celebrate it. Revel in it. Take heart in knowing you won. Even if it’s small. These little victories will keep you going. Never let yourself tell yourself that a victory is meaningless because it’s small. Slap that negative chatterbox in the back of your head straight in the face and break out the confetti poppers and champagne! YOU WON. That’s big. Oh, and in case you didn’t know, little victories add up to big wins. The whole drops of water make and ocean, grains of sand make a desert thing? Yeah. Same concept.
Photo Credit: Stephen Johnson // @leftyphotos // www.leftyphoto.com